Influencer Earnings Calculator
Calculate potential earnings as an influencer across Instagram, TikTok, YouTube, Twitter, and Twitch. Get customized estimates based on your followers, engagement rate, and content niche with our free calculator.
Platform-Specific Calculations
Get tailored earnings estimates for Instagram, TikTok, YouTube, Twitter, and Twitch based on current market rates.
Content Type Breakdown
Compare potential earnings across different content types including posts, stories, videos, reels, and streams.
Niche Analysis
Factor in your content niche to get more accurate earning estimates based on industry standards.
Engagement Impact
See how your engagement rate affects potential earnings with our comprehensive analysis.
For Content Creators
Understand your earning potential and optimize your content strategy
- ✓Calculate potential influencer earnings
- ✓Compare content type profitability
- ✓Analyze engagement impact
- ✓Optimize content for revenue
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- ✓All platform calculations
- ✓Basic metrics tracking
- ✓Industry benchmarks
- ✓Real-time results
Pro
$19/month
- ✓Historical tracking
- ✓Custom benchmarks
- ✓Competitor analysis
- ✓Detailed analytics
- ✓API access
- ✓Export capabilities
How are Instagram earnings calculated?
Instagram earnings are calculated by multiplying your average engagement rate by your follower count, then multiplying by 100. This gives you the potential earnings based on your current engagement rate and follower count.
What is a good engagement rate for TikTok?
TikTok typically has higher engagement rates than other platforms. A good TikTok engagement rate is 3-6%, while anything above 15% is considered excellent. Rates can vary based on follower count and niche.
How do you calculate YouTube earnings?
YouTube earnings are calculated by multiplying your average engagement rate by your view count, then multiplying by 100. This reflects how actively viewers interact with your content.
Why do earnings vary by platform?
Each platform has unique features, audience behaviors, and content formats that affect earnings. For example, TikTok's algorithm and format typically drive higher earnings than LinkedIn's professional network.