Influencer & creator economy news · Updated November 7, 2026

Everything influencers need to know, every day.

What changed today for creators and the brands that pay them: platform updates, creator money, disclosure rules, AI tools and the deals that set the pattern. Each story says what it means and what to do next.

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NewsUGC & Content

Trybe Brings TikTok Shop Pay to Meta Ads: UGC Creators [2026]

Trybe pays creators a share of sales or ad spend on Meta ads, with 1.5% and 1.25% brand fees. What UGC creators and brand teams should check before joining.

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Key questions

What is Trybe?
Trybe is a marketplace that pays creators when their videos sell products or earn ad spend.
How does Trybe pay creators?
Each brand sets its own terms.
What does Trybe charge brands?
Trybe says it charges brands 1.5% of gross merchandise value on sales-based deals and 1.25% of ad spend on spend-based deals.

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