Pinterest Brand Rate Card
Influencer marketing rates for Pinterest creators with 60.0K followers. Get accurate pricing for sponsored content, campaigns, and brand partnerships.
Compare rates across platforms and follower counts for your marketing budget
Single sponsored post
3-post campaign package
Cost per 1K impressions
Cost per engagement
Platform Overview
Visual discovery platform ideal for lifestyle brands, DIY, home decor, and products with strong visual appeal.
Campaign Types
Best for Industries
Balanced reach and engagement, strong community trust
See how rates change with different follower counts on Pinterest
See rates for 60.0K followers across different platforms
How much does it cost to hire a Pinterest influencer with 60.0K followers?
Hiring a Pinterest influencer with 60.0K followers costs $420 per sponsored post. This micro influencer can reach approximately 9.0K users per post with a 0.2% engagement rate, delivering 18 engagements. For a 3-post campaign, budget $1,260with an effective CPM of $47 and cost per engagement of $23.
How to Launch a Campaign with 60.0K Follower Pinterest Creators
Define Campaign Goals
With 60.0K follower creators on Pinterest, target brand awareness and consideration. Set KPIs for reach, engagement, and conversions.
Budget & Negotiate
Allocate $420 per post or $1,260 for a 3-post campaign. Negotiate based on content complexity, usage rights, exclusivity, and campaign duration. Consider long-term partnerships for better rates.
Track & Optimize
Monitor reach (9.0K expected), engagement rate (0.2%), click-through rates, and conversions. Use Pinterest analytics to measure ROI and optimize future campaigns.
Brand Marketing FAQ - Pinterest Influencers with 60.0K Followers
Is $420 per post worth it for 60.0K Pinterest followers?
Yes, $420 per post offers excellent value for micro influencers on Pinterest. With 9.0K estimated reach and 18 expected engagements, your CPM of $47 is competitive for authentic influencer marketing in Home Decor and DIY industries.
What deliverables should I expect for $420?
For $420, expect Idea Pins or Product Pinswith professional Pinterest posts, captions, hashtags, and usage rights. Micro influencers offer quality content with strong audience trust.
How many 60.0K follower creators should I hire for my campaign?
For micro influencers, hire 3-10 creators for balanced reach and engagement. Total budget: $2,100 for 5 creators.
How much do different content types cost for 60.0K follower creators?
For 60.0K Pinterest followers: Content types range from $252 to $630 based on complexity, exclusivity, and engagement potential. Premium content formats command higher rates.
What is average engagement rate with 60.0K followers on Pinterest?
The average engagement rate for influencers with 60.0K followers on Pinterest is approximately 0.2%. Micro influencers maintain strong engagement through consistent content and active community management, offering excellent value for brand partnerships.Engagement rates can vary based on content quality, posting frequency, niche, and audience demographics. Higher engagement rates typically indicate more active and invested audiences, which can lead to better campaign performance and ROI.
What ROI can I expect from 60.0K follower Pinterest campaigns?
Expect 3-5x ROI for well-targeted campaigns. With 9.0K reach and 0.2% engagement, conversion rates typically range from 0.5-3% depending on product fit and audience alignment. Track link clicks, promo code usage, and brand sentiment to measure success beyond immediate sales.
Pinterest Marketing Guide for 60.0K Follower Creators
Pinterest creators with 60.0K followers typically charge $420 per sponsored post and can deliver an estimated reach of 9.0K users. With a 0.2% engagement rate, expect approximately 18 engagements per campaign.
Best Campaign Types
Audience Demographics
ROI Optimization Tips
Brand Rate Disclaimer
These rates are industry estimates based on current market data and platform-specific metrics. Actual influencer rates may vary based on niche specialization, content quality, engagement rates, audience demographics, campaign complexity, and individual negotiation. Premium creators and those in specialized industries may command higher rates. Always negotiate based on specific campaign requirements and measurable ROI objectives.
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